1 A Company Blog A blog is a great way to quickly and easily get your message out there or to respond to key trends in the marketplace. Using a Blog platform can allow anyone to post content from within your organisation. Best of all, the most popular blogging platforms are free to use. We always recommend Wordpress as it is heavily supported by a host of developers and programmers. Using a blog can also allow you to automate some of your other social marketing activities such as sharing … [Read more...]

A new service goes live today that offers those in the finance and insurance sector a constant stream of content for their websites, blogs, and newsletters at a price to suit all budgets. Many websites lack content and this is one of that major keys to driving more traffic and business on the Internet. Costing just £60 for 30 articles a month, this new limited subscription service provides a range of monthly articles which can be used by insurance and mortgage brokers, and financial advisers … [Read more...]

Micro sites or mini sites are a good way to take a profitable offshoot of your main business and build a totally focused site of around 5 – 10 pages. What are the benefits of this? Well micro sites allow you to branch out and create something totally focussed on a single topic. For example , an IFA website could include Pensions, Investments and Insurance products. On one site it will be difficult to rank highly for all three easily. Yet a single site on Life Insurance could help … [Read more...]

Content writing is still one of the major part of what we do and I am always surprised when new clients first get involved with us that we see a distinct lack of new content being added to their websites. Some of it hasn't changed in years! It is almost as if the activity stops when the site gets uploaded for the first time.  Now some of this is due to the age old "our web designers have gone and we can't update the website ourselves" chestnut.  Other reasons include the fact that no one … [Read more...]