What does your 2015 marketing plan look like?

Analyzing Business Data

As 2014 draws to a close, most businesses will take the time to look back at the year from a marketing point of view at a high level and consider whether we hit our targets or not. Now whether we did or didn’t doesn’t really matter as far as your plan for 2015 goes. But looking back is a good indicator in explaining why your online marketing worked or didn’t. So how did you do? From our experience in 2014 with clients, until we started working with them, a lot of them did not have … [Read more...]

Different types of sites you can build with WordPress

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One of the reasons why WordPress is so popular is because of its customisation options. It allows you to literally build any type of website, and there is not a lot that you cannot do with it. There are many different types of sites you can build with WordPress, and some are readily available as themes so that you can launch your site instantly. Here are some of the most popular types of sites that you can launch on the WordPress CMS. Blogs Blogs are popular for personal sites as well … [Read more...]

Online Insurance Buying Habits – December 2014

Analyzing Business Data

Please feel free to use any of this data for your own content and research. If you do use any of the stats, please attribute the content and feel free to link to this page: http://www.speedieconsulting.co.uk/research-shows-local-insurance-brokers-can-win-more-sales-online-with-better-advertising-strategy/ Thanks … [Read more...]

Research shows local insurance brokers can win more sales online with better advertising strategy

Insurance concept

A new study* of UK consumers’ insurance buying habits has suggested that local brokers are missing out on huge opportunities to attract online sales. Over two-thirds of Brits (70%) say buy their insurance online, with price comparison sites accounting for 44% of sales. 14% say they buy via a cashback site while just over one in five people (12%) use an online broker to buy their cover. [Tweet "Over two-thirds of Brits (70%) say buy their insurance online, with price comparison sites … [Read more...]

Internet marketing company opens easier option to buy online

ecommerce icon touh

Speedie Consultants, the digital marketing specialists, have added an online shopping service to their website. This exciting new addition allows businesses to buy services easily and quickly, empowering them to choose their budget and the type of internet marketing service required. Jason Hulott, Director at Speedie Consultants, explains: “Our online shop service means that companies needing internet marketing services can literally buy what they want, off the shelf”. Services … [Read more...]

What is a WordPress framework and how can I use one?

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WordPress is one of the most popular platforms for websites. If you want to launch an insurance website, WordPress is one of the easiest and most flexible ways to get started. One of the reasons for this is because of the concept of themes. If you are launching a professional website for a business, one of the things you may want to know more about are theme frameworks. What are theme frameworks First of all, you need to know what a theme is. Themes are essentially pre-designed websites … [Read more...]

5 functions your website needs to be profitable

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Running a profitable insurance website can be difficult because it is a very competitive industry. As a result, you must ensure you are doing everything possible to give your website a boost over the competition. Here are five functions your site needs if you want to maximise its profitability. 1. Content that your targets want No matter how attractive your website or how much you have spent on the design, you need content that attracts your targets and provides value. This could mean … [Read more...]

Using WordPress to develop multiple types of sites

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One of the reasons that WordPress is so popular is because of its versatility. Thousands of people all over the world have chosen it as their preferred CMS, and you will find WordPress running everything from personal blogs to huge e-commerce stores Here are some of the main types of sites you can use it for if you are looking for a suitable CMS. Blogs WordPress began as a blogging platform, and it is still an excellent place to publish a blog, whether for personal or business … [Read more...]

Using WordPress to power your broker websites

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Having a high-quality website in place is essential for any business, and if you are an insurance broker, you need to ensure you have a website that works – meaning one that is fast, efficient and optimised for the search engines. One of the best options for insurance companies is WordPress, and here are a few reasons why it is so useful. Easy to set up and use WordPress for brokers is a great option because it is incredibly easy to set up, and it is also completely free to use. You … [Read more...]

Last call for The Money Awards entries!

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Businesses in the finance and insurance sectors are reminded that there are just five weeks left for them to enter The Money Awards. The Money Awards are now in their 3rd year and celebrates excellence within companies as well as individuals who work in a money environment - and in an eco-friendly and ethical way, whether it is product or customer services-based, or environmentally-related. The bi-annual Awards spans the money industries and all types of businesses from small companies to … [Read more...]