Blog

Website and Domain name sale19 Mar

We have a range of niche insurance microsites for sale as well as having a clear out of our domain names. There are some goodies in there. To make life easier I have created a PDF with all the details about all the sites.

If you are interested in any of them, please save the file below, have a look and then get in touch via the contact form with any questions or offers. To give you a steer we are looking for £xxx offers

Insurance and Finance Sale

Blog

Does your site make the grade?17 Mar

Now and again I come across these little tools that allow you to see how well your site performs again a bunch of criteria, in the vague hope that it highlights something wrong with your site that you can fix and suddenly your site rockets to the first page of Google.  Recently I have just finished reading the Inbound Marketing book by the Hubspot guys and found their Grader System.  Now I normally take these things with a  pitch of salt but I must say I have found the report run from this to be very useful indeed. The data and report shown is top level stuff and doesn’t drill down into too much detail (after all it is a free tool) but it does give you some good pointers about what you could be doing better.
The Website Grade for www.speedieconsulting.co.uk!
And I am not saying that just because of our score!

Have you checked your grade?  Why not do it now, it is free and only takles a few seconds.

Don’t like your score? Well get in touch, send us your score card and we will be more than happy to help boost your grade!

Web Content

Payday Loans Video16 Mar

See our Latest Payday Loans Client Video

Web Content

Our Second Client Video15 Feb

Check out our Second Speed-e-Loans video.  Please share…

If you are interested in low cost video for your business please get in touch…

Web Content

Our First Client Video04 Feb

Please enjoy our first ever Web Video for a client. Speed-e-Loans….

Web Content

Content Cookup28 Jan

One of the things all companies should have is a batch of content (articles, blog posts and the like) that is sat on your hard drive ready to react to anything. This content reminds me of a Sunday cookup, where you make up a whole batch of food and stick it in the freezer only to get it out when you need it.

Now it is a great idea to have a content cookup too. Take out some time (not necessarily Sunday) and write some articles, blog posts, paragraphs, anything you can think of. You can then “freeze” these in a directory on your hard drive. In this way, when opportunity arises or you need some content, you have some you can use straight away. Or you can grab some snippets and turn them into something you can use.

To give you some ideas, the kinds of things you should be looking to create in your cookup are:

  • Web Content – around 500 word mark.
  • Blog Content – Anything from 100 to 1,000 words. (Although longer posts should be broken down into multiple posts).
  • Guest posts – Again anywhere up to 500 words.
  • Article syndication – Over 300 words is good.
  • Facebook or LinkedIn updates – These could be random thoughts or small tips.
  • Guest Newsletter articles – again around 500 words is a good length

Now you can use the same article for more than one of these areas, but you will get a bigger and better response if you can make each piece that leaves your desk a little bit unique. Write a paragraph or add in some different points or change the focus of the content.

In this way not only do you add value to your own efforts, you will be adding value all round.

One way, I find the time for content writing is during long train journeys. I can get a few articles or blogs written and a few outlines for other bits and pieces. Now I just need to get a netbook to key them straight in rather than use the old pen and paper method which then takes me longer to get published.

Blog

Merry Christmas21 Dec

Just a quickie to remind you we have a range of freebies that could be useful for you and your business in 2010

Free 52 Week Internet Marketing Course aimed at Insurance and Finance Brokers

http:/www.insurance-marketing.co.uk

Just visit the site above to sign up

10 Free Wordpress Finance and Insurance Calculator tools.

http://www.speedieconsulting.co.uk/wp-calculators/

Visit the link above to find out more about the various tools and sign up to receive them directly via email.

Blog Marketing

Wordpress Themes for Brokers16 Dec

We have finally opened the doors on our new Wordpress theme site for Insurance and Finance brokers. Aimed at DIY Insurance or Finance brokers who see the power of Wordpress to build their own websites, our themes are perfect to give then a slightly out of the ordinary template.

Our templates come with all the help needed to get a site up and running very quickly and then once live, our complimentary marketing guide will help you attract visitors and potential clients to your new website.

We currently have 3 designs available, with more on their way. They come in two flavours a single licence for use on a single website and developer license which means you can use them over and over.

We also give you a static html version so you can use the same design to develop HTML emails or if you are going to use PPC marketing, these can be used to develop landing pages for your campaigns.

To find out more or to snap up one of these themes please visit:

www.brokerthemes.com

The site is also packed with useful articles and tips to help you get the best out of Wordpress.

Blog

Where are advertising pennies going?19 Nov

Just reading a very interesting post over at Social Media Explorer about US online advertising spends for the next 5 years based on research carried out by Forrester research which you can find here: http://www.forrester.com/Research/Document/Excerpt/0,7211,55668,00.html.

The main bit of interest to me is the current spend in the Financial Services Sector, which showed the following:

Search Marketing $11.00

Display Advertising $10.00

Email Marketing $3.20

Social Media $0.20

Mobile Marketing $0.75

Total IM Budget $25.15

Percentage of Total Marketing Spend 3%

Forrester Estimates (in Millions)

Two things jump out of this at me.  Firstly, The huge gap in spend for email marketing.  Most lead generators will drive a huge amount of traffic and leads from sending out emails, so I think someone is missing a trick there.  There is still huge amounts to be made from email marketing to drive leads.

The second thing was that for all the hype about social media, finance companies in the US anyway don’t seem to be investing in it to the same degree as search marketing which seems to be the core foundation of online marketing, yet social media reach must be huge.  It will go to show that the innovative early adopters will reap the rewards.

Are you looking at what you will do next year and where your advertising pennies will go.  Maybe this will give you pause for thought about the kinds of things you should be looking at.

Blog

Mini Sites Presentation12 Nov

We get a lot of requests for building mini sites.  These can be used as link building tools, SEO tools or generally to add more virtual real estate to a business.  We recently created a powerpoint presentation.

Here it is here on Slideshare.  You will also find more articles on this site under related articles below explaining all the benefits of mini sites.

What We Offer

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Do you need help with your Internet Marketing Efforts? Help getting your Website into Google? Building a Mailing List, Running a Successful Affiliate Marketing Campaign. We can help. Or if you would just like more generalist help why not checkout our Internet Marketing Coaching Club! Where we teach you to do it for yourself!

Need Content for your Website, Blog or Newsletter?

With a wide range of Personal Finance and Insurance clients we are able to offer you a range of content services. We can write your site content for you. Build, post and manage a blog on your behalf or even manage your newsletters or online courses. We specialise in Finance and Insurance content as we have over 50 years experience in the industry.

Insights Newsletter

To find out more information about our services please signup to receive our brochures. You will also receive our newsletter, Insights, which covers internet marketing tips and tricks for insurance and finance companies.