Recycling content ideas

Writing web content is an intensive process which can take a lot of time and effort. However, as you may already appreciate, it is essential to any form of online promotion. But what many people do not realise is that you can reuse content by repurposing it in many different ways so that you can get a lot more out of the time and effort you put into creating the original version. Here are some of the most effective ways that you can recycle a simple web article to make it go … [Read more...]

Sharing your blog content

If you write blog content for your website then it is almost certainly going to be important to you that it gets read. However, this is often one of the biggest challenges for new bloggers and it may take a while before you start to build up a following. There are a number of things that you are able to do which may improve your chances of getting your content found and read. Here are some of the main ones which you can start to do right from the start. Write engaging, interesting … [Read more...]

Setting up a YouTube channel

YouTube is the second biggest search engine on the web, and it is becoming increasingly important for companies to have a presence on the website. Video content has exploded in recent years, and all signs indicate that it is only going to get even bigger as technology continues to improve. One of the best ways to start your video marketing campaign is to set up a YouTube channel for your business, and the site makes this very easy to do. Simple set up The first thing that you need to … [Read more...]

Writing content for your insurance website

Once you have set up an insurance website, one of the challenges you will be faced with is writing the content. The content of any websites is one of the most important factors to consider, and some would say that it is even more important than the design of the site. After all, it is the content which builds trust and convinces visitors to become customers. Unique, keyword led copy also attracts the search engines, helping to improve your page ranking and driving more traffic. So where … [Read more...]

Creating video content for your website

When many people think of website content, they automatically think of written content. However, over recent years, increases in internet speeds have led to a huge rise in the popularity of video content. Now there are many opportunities for businesses to take advantage of this to reach their prospects and carry out effective marketing in different ways Not only can you use videos on websites such as YouTube to spread the reach of your content and increase the chances that it will get … [Read more...]

Writing blog content

When you set up your website and blog, one of the first challenges you will face is writing engaging blog content. Even if you have some great ideas and you have done lots of writing in the past, writing for the web is very different, and blog writing has a few unique features which you may want to learn before you get stuck in. Alternatively, using the services of online copywriting specialists such as ourselves, is an option. Here are a few of the most important rules to remember when … [Read more...]

Using LinkedIn answers and polls to generate content

Once you have set up a LinkedIn profile and you are getting comfortable with how it works, one of the most important things you can do is to generate relevant content. However, generating content can be hard work. Coming up with ideas and angles is not easy, even when you are an expert in your industry. For that reason, there are a number of tools you can use within LinkedIn to help you to get ideas to generate content which will help you to engage with other professionals in your … [Read more...]

Don’t let bad spelling on your website ruin your business says web content specialists Speedie Consultants

With research showing how a single spelling mistake can cut online sales in half, potentially costing UK businesses millions of pounds every year* web content specialists Speedie Consultants are urging businesses to make sure that their website content is up to scratch. Figures published last month from the Office for National Statistics showed online sales in the UK hitting £527m per week. Yet - according to an article on the BBC website* – this figure could be double if businesses made … [Read more...]

Does your website need a refresh?

Answer these questions... Can you easily add new content to your website when you want to? Are you getting enough traffic to your website from non paid traffic sources? Does your website allow you to interact with clients and potential customers via social media? If you  answered yes to any or all of these questions, then well done. I think you might want to stop reading this article and read some of our others. If you answered no, then it might be a good opportunity to revisit … [Read more...]