By Jason Hulott | Video Content
Video is quickly becoming the dominant form of content online. Views, shares and uploads of video are accelerating at a breakneck pace. Many forms of existing content, such as blog posts and how-to articles, are also pivoting to video rather than text-based formats.
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By Jason Hulott | Video Content
We have always suggested insurance and finance companies should add video to their websites to help explain insurance or finance option to users. We had struggled to suggest a low cost but still quality way of testing video before taking into the next step and having a camera crew and shoot.
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By Jason Hulott | Video Content
With the use of video being a popular digital marketing tool, we wanted to understand the impact of using video for influencing general online purchases and then for the purchase of insurance in particular. Our study found that while nearly three-quarters of Brits use video to help with a buying decision, just 15% use it […]
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By Jason Hulott | Video Content
There used to be a time when you needed a lot of expensive equipment to create videos. However, these days all you need is a smartphone.
Continue readingBy Jason Hulott | Video Content , Web Content
Video content is growing in popularity now that internet speeds have increased significantly in recent years. Many people now watch online videos to get access to their content, and there is no reason why you should not take advantage of this and start creating your own video content for your website.
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