We recently carried out a small sample survey* to find out how many people actually used finance apps – and for those who didn’t, why?
For clarification, ‘finance’ apps includes banking, insurance, budgeting and all apps related to finance.
Here is a snapshot of the results …
Overall, 76% of people surveyed use a finance app.
Types of finance apps used
Who uses finance apps?
The most prolific finance app users are those in the 25 – 45 age band and those aged 65+.
How often are apps used?
Nearly 1/4 (24%) of all those surveyed use their finance app approximately twice a week, while 23% said they use their apps daily.
27% women use an app every day vs. 20% of men.
Reasons for using finance apps
The most popular reasons for using a finance app are because:
Reasons for not using finance apps
Of those that don’t use finance apps, reasons cited for not using apps include:
If you would like to use this data, we are very happy for you to do so, but please ensure you include a link to this page citing “Fintech research, Speedie Consultants”.
* Nationwide survey carried out of 200 people aged 18+